Investment in the Metaverse and the sectors most affected In the first months of 2022, $120 billion was invested in the ‘wide field’ of the Metaverse (more than twice as much as in 2021). Investors in the Metaverse fall into … Read More
Augmented Reality Blog
The best AR Apps for your Holidays
It’s finally that time of the year where you pull out your dusty suitcase, put on your favorite sunglasses and leave the city to go towards exotic beaches, steep mountains and unexplored places. On the other hand, we know that … Read More
How to enter the Metaverse with your custom Avatar
Ever since Facebook became Meta, there has been a lot of talk about terms such as: Metaverse, Virtual Reality, Visors, Avatars. This article will discuss Avatars, when they were created, what they are and their function in the Metaverse. Avatars … Read More
Augmented Reality in Medicine: new frontiers of Healthcare
“When using augmented reality in the operating room, it’s like having a GPS navigator in front of your eyes in a natural way so you don’t have to look at a separate screen to see your patient’s CT scan”, said … Read More
E-commerce 3.0: between AR & VR and avatars
With AR & VR in E-commerce we have officially entered the phase of E-commerce 3.0: brands have changed the way they propose and sell their products and services, on the other hand the purchasing process by users has completely evolved. … Read More
Create your AR Business Card: dare to be different!
If you want to stand out at introducing your brand, the first necessary aspect that you need to consider is delivering a business card that differs from all the others, in order to be remembered and to awaken more interest. … Read More
Create Digital Twins with Lidar for AR
Lidar technology: what is it? How does it work? The word ‘Lidar’ is made up of: Light and Radar. Lidar (Light Detection And Ranging) identifies the technology that measures the distance to an object by illuminating it with laser light … Read More
What is the impact of Augmented Reality on the games industry?
Augmented Reality has brought a revolution to the world, especially to the games industry. The video game sector is the main consumer branch for AR technology, as they are now within everyone’s reach, without the need to buy expensive headsets, … Read More
How to use Augmented Reality with a smartphone?
Since the 1960s, Augmented Reality has evolved to become an increasingly present technology in both private and commercial life. Millions of people want to use AR with their smartphones, thus enriching the immersive experience, seeing what they could not see … Read More
How to improve your lifestyle with AR
You dont have any more excuses to be lazy nowadays, by starting to improve your lifestyle using Augmented Reality. New technologies have always been seen as enemies of the healthy lifestyle, since theyve always been perceived as something static, impossibile … Read More
Learn how AR & VR are disrupting the music industry
The music industry has developed a growing interest in Augmented and Virtual Reality with the aim of improving the audiences engagement. Today’s listeners feel a particular need to integrate music with multimedia devices that increase the quality, efficiency and immersion … Read More
Celebrate May 4th with the best AR/VR Star Wars experiences
May AR be with you: Yes, we have decided to celebrate Star Wars day with the best AR/VR immersive experiences. We know, this may not be the original quote from the legendary, stellar movie Star Wars, but this gets straight … Read More
Boosting tourism with Digital Heritage
Pre-Pandemic values for the Travel & Tourism Industry, according to the WTTC, accounted for over 10% of the global GDP, meaning its still one of the most attractive activities for people worldwide, who are constantly looking for innovative and engaging … Read More
AR & VR revolutionise the beauty industry
Technology is now an integral part of our lives, augmented reality and virtual reality experiences are becoming increasingly popular in the beauty industry as well, permanently changing the online shopping landscape for the beauty sector. The aim is to personalize … Read More
Comparing the most popular Metaverse Platforms
The doors of the Metaverse are accessible to anyone interested, through the various platforms that have contributed to its advent. If, in fact, the idea of a virtual reality is often linked to a fantasy video game or to never-before-seen … Read More
What is Virtual Production?
The use of Virtual Production sets a revolution in the field of content production. As we all know, the pandemic marked the end and the beginning of a new era. Together with numerous problems and insecurities, it brought significant technological … Read More
How AR artists can bring art to a new level
Using AR, artists can bring art to a new level. We all know that every time a new technology or a new tool takes life in our world, the artists are among the first ones to try it, experiment it … Read More
How the fashion world is moving into the Metaverse
The concept of Metaverse, especially in the fashion world, became particularly popular during the Pandemic, when people could not go out and shop. But what is the Metaverse? “A three-dimensional space within which individuals can move, share and interact through … Read More