The most searched word of the moment? “Metaverse”: with 677,000 results on Google, the hashtag #Metaverse is used extensively on Instagram, with over 60,000 posts and tweeted more than 500 times per hour. By now it seems clear that the … Read More
English
Augmented Reality in Marketing and AR use cases
Industry experts have long known that Augmented Reality is a powerful marketing tool, while in more recent times the Pokémon Go boom has made everyone understand the huge business impact of the technology. There have been many businesses that have ridden the wave exploiting PokeStop … Read More
MSC presents the first Mixed Reality catalog
Last year MSC Cruises, supported by Axed Group in collaboration with Inglobe Technologies, Onemore and D2B, created the first mixed reality catalog for sale of cruises through the travel agency channel. The experience consisted of displaying 360° photos and videos relative … Read More