Investment in the Metaverse and the sectors most affected In the first months of 2022, $120 billion was invested in the ‘wide field’ of the Metaverse (more than twice as much as in 2021). Investors in the Metaverse fall into … Read More
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How to enter the Metaverse with your custom Avatar
Ever since Facebook became Meta, there has been a lot of talk about terms such as: Metaverse, Virtual Reality, Visors, Avatars. This article will discuss Avatars, when they were created, what they are and their function in the Metaverse. Avatars … Read More
E-commerce 3.0: between AR & VR and avatars
With AR & VR in E-commerce we have officially entered the phase of E-commerce 3.0: brands have changed the way they propose and sell their products and services, on the other hand the purchasing process by users has completely evolved. … Read More
Create Digital Twins with Lidar for ARÂ
Lidar technology: what is it? How does it work? The word ‘Lidar’ is made up of: Light and Radar. Lidar (Light Detection And Ranging) identifies the technology that measures the distance to an object by illuminating it with laser light … Read More
What is the impact of Augmented Reality on the games industry?
Augmented Reality has brought a revolution to the world, especially to the games industry. The video game sector is the main consumer branch for AR technology, as they are now within everyone’s reach, without the need to buy expensive headsets, … Read More
How to use Augmented Reality with a smartphone?
Since the 1960s, Augmented Reality has evolved to become an increasingly present technology in both private and commercial life. Millions of people want to use AR with their smartphones, thus enriching the immersive experience, seeing what they could not see … Read More
Learn how AR & VR are disrupting the music industry
The music industry has developed a growing interest in Augmented and Virtual Reality with the aim of improving the audiences’ engagement. Today’s listeners feel a particular need to integrate music with multimedia devices that increase the quality, efficiency and immersion … Read More
AR & VR revolutionise the beauty industry
Technology is now an integral part of our lives, augmented reality and virtual reality experiences are becoming increasingly popular in the beauty industry as well, permanently changing the online shopping landscape for the beauty sector. The aim is to personalize … Read More
Comparing the most popular Metaverse Platforms
The doors of the Metaverse are accessible to anyone interested, through the various platforms that have contributed to its advent. If, in fact, the idea of a virtual reality is often linked to a fantasy video game or to never-before-seen … Read More
Marketing and Metaverse: a chance for brands?
The most searched word of the moment? “Metaverse”: with 677,000 results on Google, the hashtag #Metaverse is used extensively on Instagram, with over 60,000 posts and tweeted more than 500 times per hour. By now it seems clear that the … Read More
How the fashion world is moving into the Metaverse
The concept of Metaverse, especially in the fashion world, became particularly popular during the Pandemic, when people could not go out and shop. But what is the Metaverse? “A three-dimensional space within which individuals can move, share and interact through … Read More
Art Galleries meet Augmented Reality
Art galleries with Augmented Reality are changing considerably, moving more and more towards the world of digitalisation, promoting a new contemporary way of experiencing and looking at art.?? Art galleries are making room for the world of optical illusion and … Read More
Inglobe wins NPO 3FM Challenge to transform the radio studio into a virtual set
Last February 10th 2022 Inglobe Technologies was declared winner of the NPO 3FM Challenge, winning the chance to develop a pilot project for the Dutch radio with the goal to transform the live box used for live music performance, into … Read More
AR in Educational Books: how to use it?
Augmented Reality in education is considered today as an indispensable tool of the whole educational system, from the primary school to university. The use of Augmented Reality in education allows the transition from the so-called “teaching-listening” to an active and … Read More
City Tours with AR & VR: travel beyond the limits
City Tours with AR & VR offer tourism unlimited possibilities to engage the consumer, tourist visits could become more interesting and particularly attractive for all types of visitors, including the youngest. Virtual reality involves the use of a headset, which helps … Read More
AR and VR can make your museum a memorable experience
AR,VR and museums may seem two distant concepts, but they are perfectly synergistic since, if used in combination, can create profound and memorable experiences. The digital evolution that is affecting many areas of the economy also concerns museums. More and … Read More
This Roman colony comes to life through Virtual & Augmented Reality
Enjoy the ancient Roman colony experience with augmented reality The ancient Roman colony Fregellae was an important Roman colony located on the Via Latina near the left branch of the Liri river. The city was probably founded by the Oscans … Read More
Augmented Reality in Marketing and AR use cases
Industry experts have long known that Augmented Reality is a powerful marketing tool, while in more recent times the Pokémon Go boom has made everyone understand the huge business impact of the technology. There have been many businesses that have ridden the wave exploiting PokeStop … Read More