Starting from issue #336 of February 2021, the Italian sports magazine “Il Nuovo Calcio” embraces AR in order to offer additional content in conjunction with the printed magazine. To celebrate the magazine’s 30th anniversary, the editorial board decided to release … Read More
English
How Publishers can use Augmented Reality to upgrade their business
The publishing industry has undergone a massive transformation in the last decade, with mobile and portable devices opening the door to digital content that wasn’t as easily and freely available before. E-books, online magazines and other multimedia content now abund … Read More
What Photographers can do with Augmented Reality
With the AR/VR market set to touch almost 19 billion dollar in sales in 2020, including hardware and software, it is now clear that is increasingly and rapidly becoming a mass market, collecting the interest of consumers and professionals from … Read More
Augmented Reality in the Rail Industry: Benefits and Use Cases
Augmented and Virtual Reality technologies are proving their impressive potential in the Rail Industry, providing a strategic leverage to the digital transformation of this vertical. It is no mystery that AR and VR can support a wide range of industrial … Read More
The Liquid Book: a new business model for the educational publishing sector
Clearly, the “Italian way” toward digital transformation has proven bumpy to say the least, and when the execution of certain activities has been rocked by force majeure events, we paid a hefty price to the lack of a long-term vision. … Read More
Switching the geAR in Education
For those who have kids in school age, the last couple of months have been quite a revelation.Used to kiss them goodbye in the morning and see them again only many hours later, whatever happened all day long inside the classroom … Read More
MSC presents the first Mixed Reality catalog
Last year MSC Cruises, supported by Axed Group in collaboration with Inglobe Technologies, Onemore and D2B, created the first mixed reality catalog for sale of cruises through the travel agency channel. The experience consisted of displaying 360° photos and videos relative … Read More
Mondadori embraces Inglobe’s Augmented Reality for its best-selling magazine
On december the 20th 2016 issue #291 of Focus was released on newsstands, the historical magazine published by Mondadori which explores topical themes such as science, innovation, behavior and culture, which is also the most read magazine in Italy.The novelty is that starting from this issue, … Read More