Why has the old AR-media Plugin been replaced by the new AR-media Platform?
There are basically two reasons why we have changed the AR-media business model:
- The old AR-media Plugin was a standalone application that allowed the creation of AR projects inside third party 3D software. Success of the former AR-media Plugin has been important. Maintaining the different versions of the software had become an issue. This made it impossible for us to keep the required level of service.
- Cloud based technology, together with standalone plugins and mobile applications, is mature enough to offer both controlled and highly effective levels of service to different users. This way we can upgrade the system with better outcomes for our customers.