Malwee, one of the most important brazillian textile companies, launched their new Augmented Reality Campaign, “Um Abraço Brasileiro”.
The company which is committed to adopt sustainable production practices, decided to endorse their new marketing campaign employing ground breaking IT technology like Augmented Reality. Inglobe Technologies helped Malwee to bring their AR campaign to life. The online AR application employes the ARmedia FL Player which allows users to enjoy the AR experience in a Flash Player, without the need to download anything. You can check the video below to grasp an idea of the Malwee AR Campaign. You can also experience the Malwee AR by going to the website.